Our Idiot Brother Gets a Red Band Trailer
08.25.11 by Mandy
The internet can be so useful. For one thing, it's a great way to avoid FCC regulations.
Earlier this week, ABC refused to air an ad for Our Idiot Brother unless the Weinstein Company cut out the parts that the network objected to. Instead of eliminating the "offensive" parts of the original TV spot, TWC decided not only to cut a brand new trailer, but to cut a much naughtier red band trailer. It's even dedicated to ABC.
We'd like to dedicate our new red-band trailer for 'Our Idiot Brother' to the conscientious censors at ABC and their concerned brethren everywhere. Enjoy!!
While this whole argument with ABC was probably a ploy to get some free publicity, this trailer is pretty enjoyable. While the other spots for Our Idiot Brother were cute, this is the first one that made us laugh out loud. In fact, it should probably get a "Best Use of Hand Sanitizer for Comedic Purposes" award.
Our Idiot Brother was directed by Jesse Peretz (The Ex) and written by Evegenia Peretz and David Schisgall. It opens Friday, August 26.