Nickelodeon Buys Rights to Teenage Mutant Ninja Turtles
10.22.09 by BJSprecher
According to Deadline Hollywood, Viacom's Nickelodean purchased the global intellectual property rights and merchandising rights to the Teenage Mutant Ninja Turtles (TMNT) in a deal estimated at $60 million. Nickelodean plans to develop a new CG-animated TV series starring the Turtles and release a new feature film of their exploits in 2012.
The Teenage Mutant Ninja Turtles comic book was originally self-published in 1984 by creators Kevin Eastman and Peter Laird as a parody of popular comic books of the time, including Frank Miller's Ronin and Marvel Comics' Daredevil. The comic book spawned a tremendously popular cartoon series, multiple video games, countless toys, three live-action movies, and the 2007 Imagi Animation Studios' CG-animated movie, simply titled TMNT.
Nickelodean plans to maintain a relationship with Playmates Toyes, Inc., the company that first manufactured and marketed Turtles toys and is responsible for much of the franchise's success throughout the years.