Captain America: The First Avenger Retitled for Three International Markets
Posted 01.23.11 by BrentJS
When it opens in select overseas markets, Marvel Studios' Captain America: The First Avenger will be lacking the name of the patriotic comic book character on which the movie is based. According to the L.A. Times, the movie's title will be cut down to just The First Avenger when it opens in Russia, South Korea, and the Ukraine. Apparently, the decision to change the title was made jointly by Marvel and Paramount Pictures' international team and distributors and is "based on market research" and "consumer awareness" and is not "a decision tilted by cultural or political winds."
Captain America: The First Avenger was written by Stephen McFeely and Christopher Markus and directed by Joe Johnston. The movie takes place primarily during WWII and stars Chris Evans as Steve Rogers, aka Captain America, the world's first super-soldier. Sebastian Stan co-stars as Cap's costumed sidekick, James "Bucky" Barnes, with Hayley Atwell as French resistance fighter and love interest Peggy Carter and Hugo Weaving as Cap's longtime enemy, the evil Red Skull.
Next Showing: Captain America: The First Avenger opens July 22