Scary Movie 5 (Yes, #5) Headed to Theaters
01.31.11 by reelz
Just as The King's Speech has become the front-runner to sweep this year's Oscars, The Weinstein Company announce via Facebook that it was going to give audiences a fifth installment of its horror movie spoof series, Scary Movie. In case you're wondering why, consider this: The Weinsteins have always mixed commercial success with creative success.
While they were running Miramax, the brothers released Oscar-winning movies (Shakespeare in Love, Good Will Hunting, Life is Beautiful, The Cider House Rules) alongside She's All That, Get Over It, and On the Line (who can forget that cinematic classic starring *NSYNC's Lance Bass AND Joey Fatone?).
While movies like Blue Valentine and The Company Men might earn praise from colleagues and award nominations, they're not a lucrative business. The first Scary Movie made $157 million off a $19 million budget (Scary Movie 2 grossed $71 million, Scary Movie 3 made $110 million, and Scary Movie 4 made $90 million).
In fact, the Scary Movie franchise proved so profitable that the Weinstein brothers fought to keep the rights to the property when they left Disney's Miramax to form their new company. As promised in the December news that Miramax and the Weinstein Company were partnering to create sequels to a number of Miramax properties, here comes Scary Movie 5.