On Friday, The Hunger Games hits theaters. The movie takes place in a dystopian future where children are forced to battle each other to the death. You'd think that kind of movie would not easily lend itself to product tie-ins... But leave it to marketers to find a way.
Among the movie's product tie-ins is h20 water — you know, the preferred drink for when you're being chased to death by your peers for sport. The movie also offers Capitol Colours nail polish, modeled after the eccentric fashions of the Capitol citizens, you know, the same people who disfigure their bodies for fashion and cheer on child tributes as they slaughter each other for Capitol entertainment.
Hunger Games certainly isn't the first movie to come out with some questionable product tie-ins. Evidence the worst movie product tie-in merchandise we could find. Sadly, we own some of this horrible stuff.
Worst Movie Product Tie-Ins >> Posted 03.21.12 by Chris