If you've got young kids, you've probably resigned yourself to the fact you'll be taking them to this movie at some point over the long holiday break. Here's what you're in for.
"Perhaps not since The Godfather: Part II have we seen a sequel come along that more than matches the mastery of the film that came before it — all the pathos, the brio, the epic sweep ... the cheese balls."
— Betsy Sharkey, Los Angeles Times
"...a frenetic but undeniably funny follow-up that offers twice the number of singing-and-dancing rodents in another seamless blend of CGI and live-action elements."
— Joe Leydon, Variety
"Closing out a pretty great year for children's movies — Up, Cloudy With a Chance of Meatballs, Coraline among them — Betty Thomas's dutiful animated and live-action sequel to 2007's Alvin and the Chipmunks brings up the rear with capable mediocrity."
— Ella Taylor, Village Voice
"...a charmless sequel."
— Michael Rechtshaffen, Hollywood Reporter
"...a dispiriting hatchet job."
— Jason Clark, Slant Magazine Posted 12.23.09 by reelz
It looks like Avatar is trying really hard to be all things to all people. And with an unprecedented half-billion dollars in the balance (according to a New York Times estimate of the movie's budget), it's no wonder.
Aiming to solidify Avatar's appeal as a straight-up action adventure flick, the studio has released a 30-second TV spot that's all action, with almost none of that messy dialogue and romance stuff — lots of machine-on-alien violence set to a staccato beat. Not quite Transformers, but it gets the job done.
A second TV ad takes a completely different approach, spotlighting the magic of discovery on an alien world overloaded with eye candy. The tagline:
Welcome to a place beyond your imagination. A place where wonder lives and adventure rules.
It's all much more in the style of Jurassic Park, with new footage of Pandora's bio-luminescent flora and fauna. The commercial also downplays that nearly everything there is willing and ready to eat you.
And if, despite all the angles, Avatar doesn't quite deliver the payday expected, 20th Century Fox still has what it's calling a "secret weapon" up its sleeve: also slated for December release is Alvin and the Chipmunks: The Squeakuel. Posted 11.09.09 by reelz