UPDATE: The Saul Zaentz Company has extended an olive branch of sorts to the beleaguered pub, The Hobbit, and has offered to license them to allow for the continued use of the brand according to the BBC.
* * *
Looks like another story about big business and their overzealous lawyers putting the thumbscrews on the little guy is making headlines again. Southampton, UK pub, The Hobbit, is being served a cease-and-desist letter by The Hobbit movie rights-holder, the Saul Zaentz Company. The company wants the pub to change their name, website, interior artwork, menu items named "The Frodo" and "The Gandolf", and other references to the Tolkien work, according to The Hollywood Reporter. If the pub, which has been in business for over 20 years, decides against making any changes, they face copyright and trademark charges against them. Landlady Stella Roberts has already made it known to a local paper that she would not be able to stand up to the "multi-million pound power" of Hollywood. how long are works protected? >> Posted 03.15.12 by reelz