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The trailer for Cedar Rapids debuted at the end of December and showed Ed Helms as a Midwestern insurance salesman who heads to the big city of Cedar Rapids, Iowa, for an insurance convention and has a life-changing adventure. While the movie opens in February, Cedar Rapids will premiere at the Sundance Film Festival this weekend (attendees will be able to walk into a full installation of the insurance office). Screen Junkies recently caught up with Helms, who described what kind of movie Cedar Rapids is.
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